Founded on the premise that impactful national PR work can be effectively executed outside of New York and LA, Droese Public Relations (DPR) has established itself as a leader in the luxury lifestyle sector, demonstrating this principle through its significant achievements. Over the past year, DPR has achieved notable successes, including supporting Gucci's re-opening of their refreshed store at Dallas' NorthPark Center. The agency also led the PR efforts for the launch of Auberge Resorts Collection’s second Texas property, Bowie House in Fort Worth, generating excitement around the opening. Additionally, DPR played a key role in the successful partnership announcement between bootmaker Lucchese and country artist Chris Stapleton, securing high-profile coverage and contributing to significant sales growth. DPR’s recent expansion with national brands, as well as new talent and leadership hires, reflects their strategic approach to supporting clients in the luxury fashion, lifestyle, travel, design, and hospitality sectors.
Leadership team:
Suzanne Droese, Founder & Principal
Courtney Frappier, Chief of Staff
Kaley Surman, Head of PR
Macye Marshall, Director of Special Projects
Notable long-term clients:
Bricks and Horses (National); Casa Dragones Tequila (Select National and Regional + Texas); Kastra Elion Vodka (National); Leatherology (National); Mizzen+Main (National); Pizzana (Regional); The Conservatory NYC (National)
New client wins:
Bowie House; Auberge Resorts Collection; Carolina Herrera: COLORMANIA Color & Fashion by Elizaveta Porodina and Wes Gordon book launch in Dallas; Costa Palmas luxury report on Baja's East Cape; Lucchese Bootmaker; O2 Dallas; The Knox, Auberge Resorts Collection; True Royalty TV's first foray into the U.S. market
What makes your agency a great place in which to work? How have you fostered a positive workplace culture?
“Droese Public Relations is known for its culture that focuses on team development, collaboration and growth. We transform brands’ reputations and amplify their news and we do it as a team. We are goal driven and results-oriented, reliable and we have fun along the way. All employees have access to a seasoned and inspiring business coach for support in navigating personal career and company growth. Droese PR offers mentorship programs, continued education opportunities, guest speakers, industry conference attendance (including the PR Net Future Focus Conference), webinars and more. DPR has an annual company retreat and offers paid membership opportunities with community organizations.”
