The PR Net 100, 2024: C&R PR

Based in Los Angeles, C&R operates with a national network of five satellite offices and a global reach. Specializing in full-service public relations and content development, C&R serves leading brands and independent projects in hospitality, real estate, and golf. The firm's approach combines critical thinking with collaboration, allowing them to create strategies that deliver impactful results. C&R has expanded into Europe and Asia, broadening its client base and strengthening its global presence. This growth includes representing top hotels and properties that consistently receive industry awards. New initiatives, like the ‘C&R Explorer of Excellence Travel Award,’ celebrate exceptional employees with luxury trips, while the ‘Most Valuable Publicist’ initiative recognizes top performers. Additionally, C&R’s thought leadership extends into luxury travel through Bruce Wallin's podcast, "Travel that Matters," which explores luxury travel trends and experiences, reinforcing the firm’s role as a leader in both real estate and lifestyle sectors.

Leadership team: 

Pieter Ruig, Co-Founder

Spencer Castillo, Co-Founder

Meredith Strodel, Vice President, Travel

Cayla Kondo, Vice President, Real Estate

Notable long-term clients:

Andaz Maui At Wailea Resort; Andaz Turks & Caicos Residences At Grace Bay; Banyan Tree Bimini Resort & Residences; Clear Creek Tahoe; East West Partners; Four Seasons Private Residences Las Vegas; Grand Hotel; Grand Hyatt Indian Wells; Hana-Maui Resort; Hualalai Realty; Four Seasons Resort Hualalai; InterContinental Washington D.C.; Costa Palmas; Four Seasons Resort Los Cabos at Costa Palmas; Ka La'i Waikiki Beach, LXR Hotels & Resorts; Jack's Bay Club & Resort Community; The Lodge at Kukui'ula; Malibu Beach Inn; Mayakoba; Martis Camp; Montage Cay; Montage Residences Healdsburg; Panther National; Park Hyatt Aviara; Park Hyatt Residences Los Cabos; Pontchartrain Hotel; Punta Mita; The Residences at Shell Bay; Suncadia Resort; Mills House Charleston; The Strand Turks & Caicos; Thomas James Homes; Thomas Ranch; Thompson and tommie Austin; Thompson Nashville; Thompson Palm Springs; Tributary; Waldorf Astoria Residences Guanacaste

New client wins:

Andaz Mayakoba; Andaz Prague; Confidential hotel project owned by WITKOFF and Access Industries; Dutchman's Pipe; Ember & Rye by Chef Richard Blais; Hyatt Regency Irvine; L'Ermitage Beverly Hills; Park Hyatt Kyoto; Park Hyatt Niseko; Park Hyatt Tokyo; Rancho de los Caballeros; Ritz-Carlton Residences Riviera Maya; St. Regis Punta Mita; The Adolphus; The Singer Oceanfront Resort; Turtle Bay Residences

What makes your agency a great place in which to work? How have you fostered a positive workplace culture?

“At C&R, people come first. While our agency is focused on providing excellent client service, we strive to showcase internally that our team is our greatest asset. Employees are supported by managers and the leadership team through tailored development plans, ongoing training, goal tracking, and celebrating wins in the moment. We aim to continue empowering our employees by offering education and training to meet their needs and help them excel. Collaboration is praised at all levels, and we organize year-round events to cultivate a sense of camaraderie and fun. Our supportive culture fosters connection through team bonding experiences, such as an interoffice travel program, happy hours, hikes, a quarterly book club, wellness initiatives, and other fun activities meant to promote interaction and community.”




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