The PR Net 100, 2024: Battalion

Since its launch just under a decade ago, Battalion remains committed to delivering exceptional results for luxury clients and discerning brands across public and media relations, event management and production, influencer engagement, and celebrity services. The agency’s bi-coastal presence provides the team with critical access to both New York's national media hub and Hollywood's stylist and celebrity community. Over the past year, Battalion has experienced controlled growth across its client roster, personnel, and services, all while maintaining its best-in-class mission. Battalion achieved remarkable success with several high-profile initiatives including the successful Breitling Charlize Theron campaign, a strategic partnership with American Express Centurion for Watches of Switzerland, and the amplification of King Charles' The King's Trust Global Gala––which is now considered a pre-Met Gala must-attend event.

Leadership team: 

Jim Kloiber, Founding Partner 

Robbie Cantonwine, Partner 

Mara Viggiano, Senior Vice President

Notable long-term clients:

Breitling, Lightbox, Watches of Switzerland, Johnston & Murphy, King's Trust, Victorinox, New York Botanical Garden, School of American Ballet, Rowing Blazers, Watches and Wonders Geneva, FHH

New client wins:

Platinum Born, S.T. Dupont, Adam Neeley, Craft + Tailored, Madison Avenue Watch Week

Have you experienced growth during that time, and if so, what factors spearheaded that?

"In the past year, Battalion has experienced controlled growth across our client roster, personnel, services offered and importantly end results. Led by agency principals, Jim Kloiber and Robbie Cantonwine, we are committed to always maintaining the best-in-class mission Battalion was founded on – something we believe is optimized at a boutique size in today's landscape, particularly for luxury clients and discerning brands."




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