Over the past year, ASTRSK expanded its strategic influencer marketing, celebrity ambassador campaigns, and event management, while also enhancing its consulting and oversight of affiliate marketing and investor/corporate communications. The team oversaw and executed a record number of influencer partnerships and contracts for clients such as Archer (from Match Group). ASTRSK also led the successful launch of the Baked by Melissa cookbook, Come Hungry, which instantly topped Amazon's cookbook list. Additionally, the agency grew its B2B and B2C fintech focus, working with exciting startups and later-stage companies, and expanded services to AI-focused clients, emphasizing "AI for good." ASTRSK’s pro bono program also reached new heights, with the highest number of applicants in the contest's seven-year history.
Leadership team:
Elliot Tomaeno, Founder & CEO
Lisa Horton, President
Notable long-term clients:
Baked by Melissa, MAJORITY, Supergut, Dossier, MaC Venture Capital, Macrene Actives, Archer (Match Group), Sell It (founded by Ryan Serhant), Ordergroove, AI.Fashion, Magic Molecule, StellarFi
New client wins:
Sell It (previously Sell It Like Serhant founded by Ryan Serhant), Supergut, Macrene Actives, Altro, Magic Molecule, Ciba Health, Crosby Health, Ordergroove, Jung+, Mimi Cheng's (pro bono winner)
What makes your agency a great place in which to work? How have you fostered a positive workplace culture?
“We're nothing without our incredible team. We pride ourselves on listening to their needs to do their job as best as possible while enjoying working every day. We're always seeing how we can continue to foster and cultivate a culture of safety, respect, and collaboration. Since our founding, we have always focused on work/life balance and want to show our team that we value the time and effort they give us and our clients. We have also never shied away from social justice as a core part of who we ‘are’ as an agency. We are so proud of the culture and environment fostered at ASTRSK over the last decade-plus.”
