The PR Net 100, 2023: KCD

KCD is a global leader in brand experience, leveraging over 40 years of fashion expertise while remaining on the frontier of innovation. For example, KCD recently expanded their Guest Experience group, which leads events and front-of-house execution; highlights from the last year include the CFDA Awards, 15 Percent Pledge, 2023 Met Gala, Tiffany & Co landmark opening, Gucci Resort show in Seoul, H&M Mugler, WSJ Innovators, the return of the Neiman Marcus Awards in Paris and many more. KCD’s Digital Group also continues to grow in its capabilities, from influencer management and creative content development to social amplification strategy, online mapping and community management for global clients including Gucci, Fendi, Balmain, DIESEL and more. KCD has been a key driver of the development and innovation of Launchmetrics since its inception, from its capabilities to its now-widespread use in the industry. 

Leadership team: 

Julie Mannion, Chairman

Rachna Shah, Partner & Managing Director

Renee Barletta, Partner, Media Relations, KCD NY

Alexis Arnault, Partner, Media Relations, KCD Paris

Nan Richards, Managing Director, KCD London

Notable long-term clients:

Givenchy, Balmain, CFDA, FARFETCH, Fendi, H&M, TOM FORD, Anna Sui, Vogue, WSJ Magazine, Cartier, Mugler, Puma, Aurora James and Brother Vellies, COS, Victoria’s Secret, Neiman Marcus, Gucci, Versace, Bucherer, Roxanne Assoulin 

New client wins:

DIESEL for US, London, Paris and Benelux, AZ Factory, Montblanc, Veronica Beard for US and UK, Marine Serre, House of Slay, LaQuan Smith, Otis College of Art & Design, Tiffany & Co Landmark opening, Ferragamo events, Ouest Paris, Paco Rabanne, Roisin Pierce

Has your agency introduced any new service offerings or expanded into new practice areas in the past year? Please provide details and explain the rationale behind these developments. 

“KCD expanded its internal mentorship program for its team to support, guide and nurture their personal paths and careers. We recognize that supporting our team as they navigate an ever-changing landscape, developing their interests and strengths and navigating challenging situations builds the kind of collaborative and supportive environment we champion. We invest in our people and strive to give them the tools to build a rewarding and fulfilling career.”

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