IHPR specializes in the lifestyle, fashion, beauty and accessories markets, with a client list of noteworthy names ranging from luxury to contemporary brands. Clients come to IHPR for the best of big agency work mixed with the personalization of a holistic communications program – not to mention support from experts in the game (the accessories team is led by VP Jennifer Gach, former Sr Accessories editor at Elle). Agency highlights this year include supporting the National Women’s History Museum inaugural exhibition, partnering with WSJ Magazine to bring on-brand audiences to major luxury brand events and helping De Beers Jewellers shine (in placements and in celeb diversity) during awards season. In response to the shifting industry landscape, IHPR recently evolved their influencer team to become the Community + Brand Partnerships division, which works in tandem with the editorial and VIP teams to develop effective programming and partners that ultimately build brand loyalists.
Leadership team:
Jen Dalton, Co-Founder
Jen Lowitz, Co-Founder
Notable long-term clients:
Ana Khouri, Argent, Brent Neale, Carolina K, Cuyana, De Beers Jewellers, Fernando Jorge, Lake & Skye, Lapima, Neat Method, Vacheron Constantin, WSJ
New client wins:
Manolo Blahnik, Material Good, National Women’s History Museum, Pamela Love, Piaget, Else Lingerie, KS&Co
Has your agency introduced any new service offerings or expanded into new practice areas in the past year? Please provide details and explain the rationale behind these developments.
“As influencer and editorial landscapes continue to shift, we evolved our influencer team to relaunch as Community + Brand Partnerships. Working in tandem with our editorial and VIP teams, Community develops programming that builds brand loyalists through intimate IRL moments to connect with the brand and partnerships that span from social content to large-scale annual collaborations.”
