The PR Net 100, 2023: Exposure

Exposure partners with leading brands across strategy, creative direction, public relations and production – work that has garnered them long-standing clients for 20-plus years. The agency’s footprint expands far past their London headquarters, with sister agencies in NYC and Paris, as well as affiliate partners in cultural hubs globally. This year, the agency expanded their digital services, tapping their in-house specialists to build engaging AI tools that can help support brand campaigns and conversations from concept to execution. Exposure also announced a newly appointed all-female senior leadership team in New York: Rachele Testa Schaefers (Head of Comms), Jordan Fluney (Head of Creative Services) and Ileana Polycarpou (Head of Integrated Services). The agency’s latest project is Exposure Earth, an in-house think tank focused on reactive and proactive eco-sustainability solutions for clients.

Leadership team: 

Raoul Shah, Co-Founder

Tim Bourne, Co-Founder

James Burgon, CFO

Tom Philips, CCO

Rachele Testa Schaefers, Head of Comms

Notable long-term clients:

Dr. Martens, 1800 Tequila, New Era, L’Oréal Paris, Stranahan’s Whiskey

New client wins:

Clarks, C.P. Company, HNST, Polaroid, Three Olives Vodka, J.Lindeberg, McIntosh

Explain how your agency is pushing the boundaries of PR and communications by integrating innovative strategies, tools, or technologies to enhance your offerings and benefit your clients. 

“We have been working on Exposure Earth, an in-house think tank focused on reactive and proactive eco-sustainability solutions for our clients. The creation of this in-house agency came to fruition upon realizing the challenges our clients face in seeking to become more sustainable and how to effectively communicate these efforts to their customers, industries, and wider world. For example, there was a proactive pitch to our existing client Nordstrom to improve their ecological footprint and, in turn, increase their positive industry impact and provide them additional value from working with us. We’re also helping Samsung win the hearts and minds of urban consumers by crafting and amplifying the message of its eco-conscious offering.”

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