The PR Net 100, 2022: Paul Wilmot Communications

Paul Wilmot Communications has been a go-to agency for luxury fashion, beauty and lifestyle clients for over 25 years, and has recently become a leader in cannabis PR as well. In addition to handling launches and campaigns for brands like L'Oreal Matrix, Kate Somerville and Hublot, the team was also tasked with handling the last Supima Design Competition, which culminated with an in-person fashion show hosted by celebrity stylist Law Roach. On the team front, the agency expanded beyond its NYC HQ, opening a new office in Nashville. Always on the lookout for a campaign that helps the community, PWC coordinated a partnership between client Native Son and Bloomingsdale’s to create a T-shirt and campaign to raise awareness and support for the Black gay/queer male community.

Leadership team:

Hampton Carney, Managing Partner & CEO

Notable long-term clients:

Adidas x IVY PARK, TAG Heuer, Hublot, L'Oreal Matrix, Yves Delorme, Supima, Scent Beauty, Luminox

New client wins:

Bijoux Birks, LilyEve, GSTQ, 4.5.6 Skin, Henry Jacques, Kate Somerville, Angela Caglia, Smile Makers

How is the agency advancing DEI in the industry?

“As a minority owned business, PWC is intrinsically tied to highlighting and promoting DEI throughout its client roster. We have been working with Brahmin since the summer of 2020 to execute a comprehensive diversity and crisis communications strategy, which entails advising Brahmin on a cohesive, thorough communications plan consisting of internal diversity and inclusion best practices; external messaging for reactive media inquiries; recommendations for CSR/charitable donations; and a strategy for owned social media channels. Additionally, PWC works with Native Son, founded by Emil Wilbekin, which drives awareness around the marginalized Black gay/queer male community.”

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