The PR Net 100, 2022: CJC Insights

If you haven’t met award-winning comms pro Chanel Cathey before, you’ve at least seen her byline in a prestigious business journal. Her agency, which has focused on supporting female founders and BIPOC and minority-owned businesses, is revered for its work helping emerging brands and startups raise money, scale and innovate through game-changing communications, narrative development and press. Her team helps the big names, too; CJC Insights has been supporting Fairview Capital, the second largest Black-owned private equity company in the US, with external communication strategy and media relations. Cathey is embracing all things IRL of late; she often presents to large organizations about best practices in PR and encouraging women entrepreneurs for numerous organizations. This summer, the team worked with digitalundivided to launch an investor series called InvestHer with the Nasdaq Foundation, with stops in New Orleans and Martha’s Vineyard.

Leadership team:

Chanel Cathey, Founder & CEO

Notable long-term clients:

digitalundivided, Esusu, Fairview Capital, IFundWomen Previous Clients / Ongoing Partners: Luminary, Starfish Accelerator, Cards For All People (Black Card Revoked), Armoire

New client wins:

Fairview Capital

How is the agency advancing DEI in the industry?

“Our business and the work we do is anchored in a DEI mission. CJC Insights’ founder received the 2020 ADCOLOR Change Agent Award for enhancing corporate cultures and creating more inclusive industries. We were proud honorees on last year’s ‘The PR Net 100’ list and since then, Chanel Cathey worked with The PR Net to launch its BIPOC Mentorship Program. As a result of that program, we hired our mentee Alexis Stewart to join us in our work. Launching that program with so many amazing leaders was a wonderful experience for us. It’s representative of a lot of the mentorship programs that our team supports throughout the year with organizations like the Jackie Robinson Foundation and more. Chanel is on the Advisory Board for the Wall Street Journal's Women in the Workplace Series, helping to curate national events and conversations around the future of women and work. She is a contributor to Fast Company and on the Advisory Board for, an exclusive women’s community of pioneers across media, technology, entrepreneurship, and business. Chanel joined a number of organizations working to advance equity including the Board of Directors for Wellness In The Schools, helping to bring healthy food and exercise options to today’s youth, especially in urban centers.”

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