One of the components we miss most from live events are the artful florals that punctuate the scene. From intricate arrangements to simple-chic stems, flowers just have a way of bringing joy and light to the moment. As such, we bring you a happy dispatch of the top trends in florals right now, straight from the pros. Enjoy them at home, send them as a gift or bookmark this page so you’re ready when IRL picks back up again. There’s even a DIY option for those down to take things into their own hands.
“The most prominent floral trend for 2021 so far is bright coloured flowers. It should come as no surprise that people are looking to flowers to lift their spirits and, especially in these challenging dark winter months, cheerful flowers in bright hues are those we see ordered most.” -Whitney Hawkings, Co-Founder & CEO, FLOWERBX
“We’re seeing a massive surge in our clients wanting to know what flowers are in season, and how far away their flowers are coming from. This is really important to us at McQueens Flowers, as we are a sustainable brand, who have been awarded the butterfly mark from Positive Luxury. We very much believe, as much as strawberries taste better in June, Sweet peas smell better and last longer when they’ve been grown in their natural season. We buy whenever possible from local flower farms, all of our packaging is all recyclable and we work with a local organization who collect our green waste by bicycle, and compost it at a local community garden in the East Village.” -Emily Mathison, Creative Director, McQueens Flowers New York
“When Pantone announced that Ultimate Gray and Illuminating were to be the two colors of 2021, I was very excited to see a bright shade paired with a complementary neutral that we don’t typically see. There’s something so chic about a pop of unexpected color, especially when paired with a muted tone or even sprinkled throughout home décor, event décor, otherwise. With florals, this is fairly easy to achieve regardless of season due to dyeing methods, and it adds an avant-garde edge to any arrangement. Opt for gradient shades of marigold, sunny or bleached, pale yellow, or another bright, in-your-face color of your choice to pull off the trend.” -Eddie Zaratsian, Owner, Eddie Zarastian Lifestyle & Design
Sending a gift of one type of flower, simply styled and beautifully presented. Sometimes called Monofloral. It can be one type of flower and a single variety, or a few varieties within the same color tone of one type of flower, such as the lilac and purple shades on our Florence bouquet." -Emily Mathison, Creative Director, McQueens Flowers New York
"If social distancing has brought anything to the table, it’s helping us florists to put the tools directly into the hands of our clients. I’ve seen quite an uptick in the number of requests for groups wanting to gather virtually and learn about DIY arrangements. We may be seeing a decrease in in-person events, but the desire to create beautiful, lush décor pieces is still very much alive and well within our peers and clients!" -Eddie Zaratsian, Owner, Eddie Zarastian Lifestyle & Design
"Gifting has also seen enormous growth as people look to flowers as a way to stay connected, especially with so many of life’s milestone moments and birthdays being cancelled. Few things can deliver love and emotion the way that flowers can, and this beauty is one of life’s joys that we are still able to enjoy." -Whitney Hawkings, Co-Founder & CEO, FLOWERBX
