Digital Conference Recap: Videoconferencing Best Practices

It’s emerging that some of the changes we’re experiencing during this current crisis are here to stay -- videoconferencing being one of those things. It’s now the standard way meetings are taking place, but for many people, it’s a crash course in how to present to camera. Our webinar this week was on videoconferencing best practices, co-hosted by Ken Fuhr of Clarity Media Group. Ken, a 4-time Emmy award winner whose clients are a long list of blue-chip companies and celebrities, gave us practical tips on how to ace our upcoming video meetings.

Catch the takeaways below, and read Clarity Media Group's guide to looking polished and professional on video conference calls on the blog here

  • There are three elements to a successful video conference: the setting, the shot and the execution
  • After finding a quiet space in your home, add some depth and decor to your background, as a plain white wall can evoke a hostage-esque look
  • Make sure your camera is at eye level, and never angle the camera upwards
  • Be a visual storyteller: give your audience the majority of the information in story form, using metaphors, analogies and data. If possible, use pictures instead of text
  • At the end of the day, audio is more important than video, so make sure the mic is close to your mouth
  • Attendee tip: when possible, prep your questions in advance so you can be succinct when you ask

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