
Talent Agency of the Year
Trend has rapidly scaled into a leading talent management company by proving that creator growth is strongest when it is values-led, tightly managed, and built for longevity. Since launching in 2019, the agency has grown from three creators to more than 150 across fashion, beauty, wellness, fitness, entertainment, and sports, while maintaining one of the lowest talent-to-manager ratios in the industry. Over the past year, Trend signed 46 new creators and secured more than 75 million dollars in brand partnerships, while intentionally declining 9 million dollars in deals that did not align with creator values. This disciplined approach has fueled sustainable growth and deep trust across its roster. Trend operates a multi-division ecosystem spanning creator management, athletes, social strategy, and brand incubation, allowing talent to build real businesses beyond one-off campaigns. With expansion into Nashville, continued thought leadership around ethical dealmaking, and a culture centered on transparency, collaboration, and impact, Trend has emerged as a defining force shaping a more responsible and sustainable creator economy.
LEADERSHIP:
Ted Raad, Founder and Chief Executive Officer
Charlie Hart, Chief Growth Officer
Rene Francis, Vice President of Operations
Faye Halligan, Director of Events and Experiential
Morgann Westmoreland, Director of Creator Growth Strategy
Mary Katherine Evans, Vice President of Trend Social
Andrew Heiland, Director of Trend Athletes
FOUNDING DATE:
2019
WEBSITE:
www.trendcompanies.com