Hospitality Agency of the Year, US

Built from the ground up with no outside funding, Foxglove Communications has grown into a best-in-class hospitality focused agency known for translating food, travel, and dining into mainstream cultural relevance. Founded by Gia Vecchio and entirely self funded, the agency delivered one of its strongest years to date with 35% year over year revenue growth, an 83% new business conversion rate, and an 85% client retention rate, alongside recognition as PR Net’s 2025 Culinary Agency of the Year. Over the past year, Foxglove introduced hospitality brands to new global audiences, launched OpenTable’s Visa Dining Collection, expanded into Asia and Chicago, doubled its team, and formally launched hotel and talent management divisions. The agency’s work has driven more than 100 billion impressions year to date while securing hospitality leaders on lists such as TIME 100 and Forbes 50 Over 50. Beyond client work, Foxglove deepened its impact through pro bono campaigns for Southern Smoke Foundation and the launch of the PR Futures Collective, supporting ethical innovation and mentorship across the industry. With a 100% female leadership team and a strong promote-from-within culture, Foxglove continues to set the standard for modern hospitality communications.

LEADERSHIP:
Gia Vecchio, Founder
Andrea Jackson Ott, Senior Vice President
Liza Prijatel Thors, Vice President
Bailey King, Assistant Vice President

FOUNDING DATE:
2018

WEBSITE:
www.foxglovecommunications.com