Velvet.Co International has cemented its reputation as a dynamic force in media relations, celebrity dressing, influencer campaigns, media production, and event management. The agency had a standout year, marked by strategic brand partnerships and high-profile activations. The team successfully expanded into the Paris market during Fashion Week and relocated its showroom to Soho. Velvet.Co played a pivotal role in securing collaborations for clients, including the Sandy Liang x HEYTEA partnership at NYFW and the Momcozy Lounge pop-up, which attracted top-tier media and influencers. The agency also championed diversity with an AAPI-focused pop-up event for Áwet New York, supporting Make Us Visible, a foundation advocating for Asian American history in K-12 education.
Leadership:
Jenny Zheng, Founder & CEO
Notable clients:
NEIWAI, Segway, Suit Supply, JNBY, Holzweiler, Christian Cowan, Jeremy Scott, Xiaomi, Tmall, 10 Corso Cormo, SoulCycle, Fragrance Foundation, China Fashion Gala, Halara, HeyTea, Sandy Liang, Vivaia, Hastens, HeyTea, HEFANG, Sandy Liang
New client wins:
Confidential
