Lifestyle Agency of the Year
The Tag Experience is a dynamic agency operating at the intersection of lifestyle and corporate PR, seamlessly balancing clients across venture capital, technology, hospitality, spirits, real estate, and beyond. One moment, the agency is securing top-tier business coverage for Fuel Venture Capital on Bloomberg or Fox Business, and the next, placing whisky and celebrity clients on Good Morning America. This diverse, cross-industry approach allows The Tag Experience to remain agile and highly effective. The agency’s strategic approach has fueled remarkable client successes, such as Hostage Tape’s explosive growth, making it the best-selling mouth tape globally while dominating TikTok trends and earning media hits across major outlets. Taxfyle benefited from a five-year partnership that secured major media placements and prestigious accolades. The Miami Marlins saw a sharp increase in attendance during The Tag Experience’s tenure as PR firm of record, thanks to a blend of media placements and event coordination. Finally, the agency helped 54D evolve from a regional fitness brand into a global movement, leveraging founder Rodrigo Garduño’s viral IG Live workouts to solidify a waitlist for its exclusive Miami program. In the DEI space, the agency champions Miami-based Young Musicians Unite, securing media attention to drive donations and expand access to free music education.
Leadership:
Jared Shapiro, President and CEO
Patricia Rogers, Vice President
Notable clients:
Miami Marlins, Sandra Lee, Desolas Mezcal, Hostage Tape, Fuel Venture Capital
New client wins:
Armina Stone, Deal Room/M&A Science, Haute Living, Mindspace, Sinan Tuna
