The PR Net Next Gen, 2025: TWENTY6 Communications

From a founder’s napkin sketch to a powerhouse agency, TWENTY6 Communications has rapidly evolved into a leading force in PR, blending media relations, influencer marketing, content strategy, and experiential activations. Since its founding in 2021, the agency has built a reputation for strategic storytelling and cultural intelligence. The past year was one of exceptional growth, with TWENTY6 doubling in size, expanding its client roster across industries, and opening its first New York City office. Known for delivering high-impact results, TWENTY6 successfully revitalized a T-Mobile x Sabrina Carpenter activation, securing impactful impressions in just three weeks. Other standout campaigns include Weihenstephan’s “Celebrate The W” initiative, which transformed a Toronto sports bar into Canada’s first women’s sports bar, and Sheertex’s “Stubbornly Strong” campaign, which doubled the brand’s media reach. Beyond PR, TWENTY6 prioritizes purpose-driven initiatives, launching sustainability efforts like the TWENTY6 To-Go Boxes to reduce food waste at events. 

Leadership: 

Michèle Boileau-Barmash, Founder

Notable clients:

HexClad, Sheertex, T-Mobile x Sabrina Carpenter, T-Mobile x Lainey Wilson, Jack Victor, Message Footwear, Ardene, Weihenstephan, THOR Kitchen (THOR x Gordon Ramsay), REL Acoustics, VOSKER, CPP, Sage Pharmaceuticals, Promino, Lands’ End, GORE-TEX, GOREWEAR, Greyson Clothiers, La Canadienne, Cakes Body, Function of Beauty, Back to Earth, TIDL, VIEV, Sitka Studios, Psycho Bunny, Lolë, Madison Tevlin, Promino, Rejuvenate, Mackage, FORME Life, Huda Beauty

New client wins:

Confidential




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