MVPR specializes in PR, VIP and influencer relations, events and activations, and collaborations. The agency has carved a prominent niche in the fashion and lifestyle industries, securing top-tier talent placements and executing impactful campaigns. In 2024, MVPR expanded with the opening of its LA showroom, complementing its NYC headquarters and enhancing its VIP relations services. The agency continues to innovate by leveraging AI to streamline operations and stay ahead of industry trends. MVPR is also deeply committed to social impact and sustainability, supporting initiatives such as disaster relief and fostering ethical business practices. Highlighted successes from the year include the rebrand of Rue Sophie, generating significant media coverage and enhancing the brand’s presence, as well as the successful launch of String Ting’s Bag Charms, which garnered notable media attention and impressive sales. MVPR also drove media exposure for the POSSE x Moda Operandi capsule collection and supported LESET's 5-Year Anniversary and NYC Store Opening with widespread press coverage. The agency’s dedication to creative PR strategies continues to set it apart in the luxury fashion and lifestyle space.
Leadership:
Megan Vaughn, CEO
Notable clients:
Moon Boot, St. Agni, LESET, Urban Sophistication
New client wins:
Spinelli Kilcollin, Les Tien, Kinraden, Saint Art