Specializing in beauty, home, and wellness, FACTEUR PR is a powerhouse agency with strong media relationships and a penchant for connecting brands with trusted voices. Their launch of Realfluence - a first-of-its-kind platform connecting beauty brands with licensed beauty experts for endorsements - has revolutionized how beauty brands collaborate with licensed professionals, prioritizing credibility over traditional influencer marketing. FACTEUR PR’s commitment to innovation extends beyond PR; through their Grow Your Wellth podcast, they’re fostering conversations on business, wellness, and balance, tackling industry burnout head-on. Their client work speaks volumes, with standout campaigns like MONA Dermatology’s media push, which secured placements in Vogue, Allure, and Cosmopolitan, elevating the practice’s national credibility and local influence.
Leadership:
Reena Goodwin, Founder & CEO
Notable clients:
Nativa SPA, Grupo Boticario, TRUSS Professional, Meder Beauty, MONA Dermatology, Miami Plastic Surgery, PureMD, The Tea Spot, H Venture Partners, L’or de Seraphine, Avarelle Cosmetics, Mystic Tan
New client wins:
Zabit wellness, Dr. Mansha Sethi Thacker, Pop Life Wellness
