The PR Net Next Gen, 2024: Maverick Creative

Maverick Creative specializes in integrated lifestyle communications within the travel industry. Their innovative approach to integrated communications was showcased at the Historic Hotels of America conference, where they presented on pitching social media editorial and incorporating social media editors into standard PR plans for broader reach. Maverick Creative's successful client campaigns exemplify their ability to generate impactful outcomes. The Blueground Dream Job campaign, targeting a younger audience, introduced the first-ever Resident TikTok Creator position, resulting in 261 applications, extensive social media engagement, and feature coverage in notable publications. For Flytographer's 10-year anniversary, Maverick Creative launched the BFF Campaign, attracting over 5,000 applications and garnering coverage in reputable outlets.  


Jennifer Hawkins, CEO

Catherine Colford, Managing Director

Notable clients:

Park Hyatt, Thompson Hotels

New client wins:

Coury Hospitality, Medjet, Dream Hotels

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