The PR Net Next Gen, 2024: Hustle&Co.

In 2023, Hustle&Co. experienced significant growth, with a 200% expansion of its LA headquarters through new hires and the addition of seven clients across the music, tech and lifestyle sectors. The agency led PR for the launches of innovative music platforms JKBX and We Are Giant, while also becoming the agency of record for Vibee, contributing to the historic debut of the Sphere and launching the groundbreaking "Zoo Station: A U2:UV Experience" at the Venetian Las Vegas. Hustle&Co.’s social impact efforts are evident in their client work - they took on the role of PR agency of record for Spotify's impactful initiatives EQUAL, GLOW, and Frequency, aimed at elevating the voices of women, LGBTQIA+ and Black artists, respectively. Additionally, the agency spearheaded communications for Hers' introduction of Mental Health Ambassador Kristen Bell, resulting in the highest registration for Hers' mental health resources to date. In that vein, leadership places great value in a healthy work culture, having introduced "Flexible Fridays" – allowing year-round early exits at 2pm, fostering a more balanced and compassionate environment.


Jenn DeMartino Callister, CEO/ Founder

Emily Bender, PR Partner

Notable clients:

HeadCount, Hims & Hers

New client wins:

Influence Media Partners, JKBX, LA Art Show, Serato, Spotify Social Impact, Vibee, We Are Giant

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