The PR Net Next Gen, 2024: Gia Kuan Consulting (GKC)

Arts & Culture Agency of the Year

Gia Kuan Consulting comprises a talented, multilingual team known for their expertise across the realms of fashion, contemporary art and lifestyle. As such, in its five short years, the agency has grown beyond its NYC HQ to global work – from Paris Men's and Women's fashion weeks to projects in Japan, Korea, Shanghai and Sweden. The year’s successes include astrology app Co-Star’s partnership with Julia Fox and working with LA(HORDE) on their New York performance debut with Van Cleef & Arpels. GKC has also been a thought partner for Jordan Brand's WNBA storytelling and initiated the Miami launch for the all-female Japanese wrestling team Sukeban. The agency remains true to its mission of nurturing next-gen voices as well as advocacy for diversity, fluidity and positive workplace environments; GKC has collaborated with organizations like Apex For Youth, For Freedoms and Free Arts NYC.


Gia Kuan, Founder & Principal

Notable clients:

Jordan Brand, Luar, Telfar, Co-Star, ESSX, Kim Shui, Lu'u Dan, Stussy

New client wins:

ONX, Moss, Starface, Kiko Kostadinov, The Renaissance Society in Chicago, La(Horde), Swedish Fashion Council, Sukeban, Tommy Dorfman's Club Curran

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