The PR Net Next Gen, 2024: City Social

South Carolina-based City Social is a prominent player in hospitality marketing and PR, with continued growth and significant achievements all in the past year. Successfully aiding the launch of three new restaurants in Columbia, South Carolina, City Social expanded its footprint to New York City, acquiring two new clients. The agency's innovative approach included securing national coverage for Columbia's hospitality scene, leading to three James Beard award nominations in 2023. Notably, City Social stands out in the region for its modern approach to digital marketing and public relations, with Founder Mattison Heatherly being recognized as Best Social Media Influencer in Columbia 2023 by the Free Times Best of Columbia Awards, further highlighting her role as an agency owner, entrepreneur and local leader. The agency’s internship program not only provided valuable opportunities for college students but also resulted in the addition of two new full-time team members.

Leadership:

Mattison Heatherly, Founder

Notable clients:

Coa Agaveria, Smoked, Hampton Street Vineyard, Spotted Salamander, Hotel Trundle

New client wins:

Ferns and The Belfry




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