The PR Net Next Gen, 2024: Blue Door Agency

Blue Door Agency is a dynamic Canadian organization that excels in building integrated campaigns for clients across hospitality, lifestyle and more. In the past year, the agency has experienced significant achievements, marked by strong revenue growth, successful employee retention, team expansion and the acquisition of new clients. Notably, Blue Door has also established itself as a strategic advisor to TEDxToronto. On the client front, the agency supported Prince Street Pizza's international debut in Toronto with engaging events uniting media, influencers and tastemakers to generate awareness and drive traffic to the new location. They also worked on Timberland Canada's "MADE FROM FIONA" campaign – launched on the first anniversary of Hurricane Fiona's landfall in Canada – raising awareness of subsequent and ongoing challenges in Nova Scotia. Blue Door Agency also collaborated with Ripley's Aquarium of Canada for a year-long campaign, and partnered with KINTON Ramen to execute the "There’s No Wrong Way to Ramen" campaign, targeting four priority locations with a highly successful omnichannel strategy. A female-owned and operated business, Blue Door is dedicated to fostering inclusivity, and actively works to empower BIPOC entrepreneurs and women in senior leadership roles. Blue Door Agency has pledged to become a certified B Corporation by 2025, an ambitious goal that underscores their commitment to environmental responsibility.


Laura Silver, Founder & CEO

Tim Weinkauf, Finance Manager

Aaron Lieberman, Director of Marketing

Alessandra Seca, Associate Director of Public Relations

Melissa Prince, Associate Director of Public Relations

Julie Martinez, Art Director

Notable clients:

Longo’s, KINKA Family Restaurants, Ripley’s Aquarium of Canada, Canadian Opera Company, Toronto Police Association, Toronto Parking Authority

New client wins:

Silver Hotel Group (Novotel, Anndore House, Radisson Blu), Local Public Eatery (JOEY), Terroni (Cavinona Wine Club), Food and Beverage Ontario

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