bread & Butter is a communications collective devoted entirely to hospitality, pairing intimate local knowledge with a national network across offices in 20 markets and holding to a simple editorial standard: when there is nothing surprising, interesting, or useful to say, the agency does not say it. The past year balanced deliberate internal recalibration with bold client work. The team introduced KFC's first spinoff concept, Saucy, through a high-energy media and VIP event supported by an extensive influencer program. For Invivo X SJP, the wine collaboration between Invivo Wines and Sarah Jessica Parker, bread & Butter brought the rosé to Publix shelves and is now introducing the brand's Spicy Jalapeño White Wine, a first to market from a major label. The agency also initiated a partnership with OURA Ring on behalf of Canyons Village Management Association in Park City, focused on tracking winter sports activity, and amplified The St. Regis Atlanta's collaboration with the fashion house ETRO, which transformed the hotel's Pool Piazza with a branded Italian experience. Internally, the agency rebuilt its performance review process, launched a six-month Leadership Development Program, opened monthly breadWinners sessions to support the next generation of talent, and created a team cookie cookbook of family recipes whose proceeds support No Kid Hungry's work to end childhood hunger.

Leadership team:
Rachel Ayotte, Founder & CEO
Samantha Markiewicz, Chief Digital Officer
Jennifer Cornet, President
Kaitlin Egan, Vice President
Jessica Lee, Vice President

Notable clients:
Badrutt's Palace Hotel; Cameron Mitchell Restaurants; Whole Foods Market; Conrad Orlando; Fox Restaurant Concepts (Culinary Dropout, Flower Child, The Henry, Doughbird); Hola Comida (Mírate and Daisy Margarita Bar); Jelly Roll's Goodnight Nashville; Maneet Chauhan; Marriott International, Caribbean & Latin America; Nobu; Shiner Beer; The Broadmoor; The Loutrel; The St. Regis Atlanta; Tourism Whistler; TX Whiskey; Virgin Hotels Las Vegas

New clients:
Evermore Resort; Frank Pepe Pizzeria Napoletana; HQ Hotels by sbe; Invivo X SJP; JW Marriott Atlanta; Local 101 Hotel, Beaurepaire Paris; Renwick Hospitality DC; Satellite Music Hall \| Live Nation; The Ritz-Carlton, Rancho Mirage; The Westin Denver International Airport; Waldorf Astoria Chicago; Wienerschnitzel

Founding Date:
2007

Website:
welovebreadandbutter.com