
Pomp & Circumstance is a Toronto-based PR and creative agency built for brands defining what comes next across earned media, influencer, experiential, and content. The agency marked its tenth anniversary this year with a full brand refresh, signaling its evolution from boutique consultancy into a nearly fifty-person independent shop spanning modern PR, integrated media, partnerships, social, design, and creative production. To celebrate the milestone, the team launched POMP, a limited-release cherry vodka spritz of its own, a full-circle nod to the beverage work that helped establish the agency a decade ago. Client momentum continued across major accounts. The General Motors portfolio expanded across Cadillac, Chevrolet, Buick, and GMC, while work with Asahi Canada deepened across Peroni Nastro Azzurro, Asahi Super Dry, Grolsch, Twisted Shotz, and Pilsner Urquell. For Groupe Bel, the agency delivered culturally resonant campaigns for Boursin and The Laughing Cow, including programs tied to Emily in Paris, The Little Window, and Après Ski Through, and it continued longstanding work with Skip on campaigns and partnerships spanning the JUNOS, Loblaw, and a Seth Rogen creative spot. Investment in Bonus Track, its experiential and content division, and in AI-enabled workflows deepened the integrated offering, while the agency remains proudly independent, creatively ambitious, and culturally fluent.
Leadership team:
Amanda Alvaro, Co-Founder & President
Lindsay Mattick, Co-Founder & Chief Creative Officer
Robert Loschiavo, Partner, Vice President & Associate Creative Director
Erika Ceddia, Partner, Vice President of Accounts and Business
Development
Notable clients:
Skip; Blue Rewards; Asahi Canada (Peroni Nastro Azzurro, Asahi Super Dry, Grolsch, Twisted Shotz, Pilsner Urquell); Tiffany & Co.; Fairmont Hotels & Resorts; BMW; General Electric; Groupe Bel (Boursin, The Laughing Cow); General Motors (Cadillac, GMC, Buick, Chevrolet); Mango; Canon Canada; FanDuel
New clients:
Best Buy, Who Gives a Crap, St. Regis Toronto, Toronto Pearson Airport Authority, Maldon Salt
Founding Date:
2016
Website:
pompandcircumstancepr.com