
Full Picture is a collective of entrepreneurial-minded, cross-industry experts known for delivering legacy-defining initiatives for a roster spanning entertainment, beauty, sports, and consumer culture. The agency spent the past year architecting some of popular culture's most closely watched personal and brand narratives. For skiing legend Lindsey Vonn, the team shaped the global story of her return from a five-year retirement to the Milano Cortina 2026 Winter Olympics. The agency also engineered a breakout moment for Quenlin Blackwell, building a press strategy around her digital series, Feeding Starving Celebrities, and securing red carpet hosting turns that established her as a cultural force. To celebrate the 10-year anniversary of Kylie Cosmetics and launch the King Kylie Collection, Full Picture executed a fully integrated campaign spanning a Snapchat-exclusive teaser and a week-long immersive pop-up. Across sectors, the agency continues to connect dots, amplify client visibility, and build enduring influence at the intersection of talent, entertainment, and brand strategy.
Leadership team:
Desiree Gruber, Founder & CEO
Andrew Ockner, CFO & COO
Lenny Rosenblatt, Chief of Staff
Christy Welder, Chief Communications Officer
Liane Mullin Bratcher, Chief Strategy Officer
Ariel Nathanson, EVP, Executive & Brand Strategy
Anne Walls, Chief Creative Officer, Production
Bevin Lee, SVP of Beauty & Lifestyle, Strategic Communications
Milan Blagojevic, SVP of Talent & Entertainment, Strategic
Communications
Loren O'Neill, VP of Corporate & Consumer, Strategic Communications
Notable clients:
Abel Tesfaye (The Weeknd), Goldie Hawn, Heidi Klum, Jennifer Lopez, Kardashian-Jenner Family, KHY, Kylie Cosmetics, Lindsey Vonn, Luxe Fragrances, NBC, SharkNinja, Starr Restaurants, Tate McRae, Tracy Anderson, Unwell
New clients:
Ambani Family, Betches, Elm Biosciences, Environmental Working Group, Lashify, Quenlin Blackwell
Founding Date:
1999
Website:
fullpicture.com