Bospar is an independent, fully remote PR agency with national reach, serving B2B and B2C clients across technology, healthcare, and consumer categories, from seed-stage startups to publicly traded enterprises. The agency moved early on the generative AI boom, actively pursuing AI companies and building a pioneering Generative Engine Optimization practice that came to define its year. When AI engines wrongly described robotics vision company RealSense as defunct just before its spinout from Intel, Bospar audited how major AI platforms synthesized company information and created Audit*E, an industry-first framework for measuring and correcting brand visibility, prominence, and accuracy in AI-generated results, then orchestrated a launch strategy that reprogrammed AI understanding of the client's status. For Smarty, the team turned tariff anxiety into a sustained newsjacking program built on a national consumer survey timed to breaking economic headlines. When corporate sponsors abandoned San Francisco Pride and left the decades-old institution facing a serious deficit, Bospar embraced radical transparency, publicly naming departed sponsors and rallying support around the Queer Joy is Resistance message, helping restore the organization's financial footing. This year, the agency also launched integrated digital marketing capabilities, expanded analyst relations with a veteran industry hire, grew its content department with former journalists and broadcast specialists, and formed strategic alliances extending its reach into web development and global multinational campaigns.

Leadership team:
Chris Boehlke, Principal
Curtis Sparrer, Principal
Tom Carpenter, Principal
Paula Bernier, Chief Content Officer
Joe Krasinski, CFO
Denyse Dabrowski, Senior Vice President
Erin Jundef, Senior Vice President
Shaun Leavy, Senior Vice President

Notable clients:
BrainChip, Bemis, Brio/Eagle Eye Network, Dr First, Grey Parrot, Hitachi Vantara, Paul Smith's College, Parola, RealSense, San Francisco Pride, Samuel Merrit University, Self, SignalFire, Smarty

New clients:
Harvard's Institute for Business in Global Society; U.S. Chamber of Commerce

Founding Date:
2015

Website:
bospar.com