Murphy O’Brien is a boutique agency specializing in luxury travel, real estate, hospitality, and lifestyle brands, known for elevating client stories and cultivating meaningful partnerships. Over the past year, the agency executed major campaigns including the launch of SHA Wellness Clinic in Mexico, positioning the brand as a global leader in integrative health and wellness. The team led comprehensive media outreach, hosted experiential activations for journalists and tastemakers, and crafted strategic narratives to introduce SHA’s offerings to the North American market. In addition to SHA, Murphy O’Brien’s client work spans a portfolio of luxury destinations, hotels, and lifestyle brands, helping them shape reputation, engage audiences, and activate partnerships in creative and innovative ways. The agency also continued to prioritize culture, fostering a collaborative and vibrant workplace across its New York and Los Angeles offices through team bonding experiences, mentorship, and professional development initiatives.

Leadership team: 

Karen Murphy O'Brien, CEO & Founder

Allyson Rener, President

Notable clients:

Auberge Resorts, Casa Palmero, SHA Wellness Clinic, Four Seasons Boston, La Quinta Resort & Club, Ojai Valley Inn & Spa, BJ's Restaurants and Brewhouse, Hyatt Huntington Beach, Kohanaiki, San Diego Marriott Marquis, The Hermitage Nashville

New clients: 

Corinthia Hotels, Sofitel Hotels, Hotel Bourre Bonne, La Bahia, M Social Downtown, Naples Grande Beach Resort, Viceroy Snowmass, The Harriman - A Viceroy Resort, Arizona Biltmore, The Ann Savannah, Firefly, Hotel Granduca, Gulf Coast, Printing House