Ryan Clark

Blended Strategy Group

SVP, Integrated Marketing, Communications & PR

Ryan Clark is Senior Vice President of Integrated Marketing, Communications & PR at Blended Strategy Group, where she leads the agency’s integrated division spanning earned media, influencer marketing, brand partnerships, and social strategy. With more than 15 years of experience shaping beauty, wellness, and lifestyle brands, she has built a career at the intersection of culture and commerce—guiding both indie startups and global corporations through pivotal moments of transformation, growth, and acquisition. At Blended Strategy Group, Ryan drives 360° marketing campaigns for clients including Shake Shack, Schwarzkopf Professional, poppi, Meta, and The Radio City Rockettes, bridging storytelling and performance to amplify brand impact. Her work has included the modern repositioning of Schwarzkopf Professional through celebrity-driven campaigns and the Rockettes’ 100th Anniversary celebration, reintroduced through partnerships with Vera Bradley, essie, and Waterford. She also led culturally resonant activations such as Shake Shack × Trolls, which turned a local activation into a national moment.  

Career Highlights:

• Former Vice President of PR and Integrated Marketing at Lord Jones, where she helped elevate the CBD category, culminating in the launch of Kristen Bell’s Happy Dance.

• Began her career at Behrman Communications, launching brands such as eos, OLLY, and Glamsquad from inception and supporting multiple successful brand acquisitions by major global corporations.