Marcomms’ Most Influential, 2025: Olamide Oladipo

Olamide Oladipo

The Fifth Avenue Hotel

Director of Marketing & Communications

Olamide Oladipo is Director of Marketing & Communications at The Fifth Avenue Hotel, where she leads integrated marketing across brand narrative, media planning, campaign creative, and partnerships. As the inaugural marketing lead, she has defined the hotel’s brand identity and positioned it among New York’s most celebrated properties—earning #1 Best Hotel in New York City in the Travel + Leisure World’s Best Awards within two years of opening. Her strategic vision has elevated The Fifth’s cultural footprint through high-profile moments, including HBO Max’s The Gilded Age, where she led a campaign around the show’s Season 3 release featuring on-property editorial shoots, media interviews, and cast content that highlighted the hotel’s ties to New York’s historic era. For the Met Gala, her team united five leading creatives across fashion and beauty for a first-of-its-kind partnership, resulting in a commissioned portrait series and short film, The Modern Flâneur, celebrating craftsmanship and artistry. She also conceived a multi-week collaboration with Racquet Magazine during the US Open—integrating design, sport, and storytelling through in-room experiences, artist residencies, and curated content.  

Career Highlights:

  • Held marketing and brand roles within the hospitality, luxury goods, and financial services sectors, with brands such as Rimowa, Morgan Stanley and Christian Dior.

  • Led marketing strategy that earned The Fifth Avenue Hotel recognition as #1 Best Hotel in New York City in Travel + Leisure’s World’s Best Awards (2025).

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