Maurisa Turner Potts

Spotted MP (Marketing + Public Relations)

Founder & CEO

Maurisa Potts is Founder and CEO of Spotted MP (Marketing + Public Relations), a boutique agency recognized for shaping brands, building communities, and amplifying stories nationwide. With more than 25 years of experience, she has built Spotted MP into a trusted partner for global and mission-driven organizations across economic development, real estate, hospitality, lifestyle, retail, and nonprofit sectors. Maurisa has led high-impact campaigns such as the launch of Dōgon by Kwame Onwuachi at Salamander Washington DC, crafting a cultural narrative rooted in Afro-Caribbean heritage and linking the opening to the city’s history. She guided Virginia Tech’s Innovation Campus communications strategy, creating a framework that connected talent pipelines to economic growth while engaging communities, media, and stakeholders. For The Watergate Hotel, she designed a summer rooftop collaboration with lululemon, blending wellness, fashion, and iconic place-making to create immersive experiences that resonated with local and traveling audiences. Across every project, Maurisa combines strategic storytelling and cultural insight to elevate brand presence and drive meaningful impact. 

Career Highlights:

• Named Small Business of the Year by The Spectrum Circle, recognized as an Influential Black Alumni Entrepreneur of the Year by Virginia Tech, and listed among VIP Alexandria Magazine’s Most Inspiring Women. 

• Serves on the Pamplin College of Business Marketing Advisory Board at Virginia Tech and mentors emerging women and minority leaders in marketing and communications.