Lisa Lauri

Lisa Lauri Communications

Founder

Lisa Lauri is the Founder of Lisa Lauri Communications, an integrated communications agency recognized for building culturally resonant brands across beauty, fashion, health, and wellness. Since launching the agency in 2017, Lisa has led high-impact campaigns that combine strategic brand positioning, influencer and celebrity partnerships, digital storytelling, experiential activations, and affiliate marketing. In 2025, Lisa and her team guided the successful launch of Parëva™ Beauty, positioning the scientist-founded skin longevity brand through a curated editorial strategy, dermatologist advisory board, and targeted awards strategy, resulting in recognition including the Women’s Health Skincare Awards and inclusion in ULTA Beauty’s MUSE Accelerator program. She has also elevated emerging brands like DEINDE, creating narratives around scientific innovation and sustainable practices that have earned editorial acclaim in top-tier outlets. Lisa’s work spans celebrity collaborations and influencer initiatives, including Chappell Roan wearing custom John Fluevog Shoes at the 2025 Grammy Awards, as well as social media programming and experiential campaigns that amplify brand stories across paid and earned channels. By integrating PR, digital, and creative storytelling, Lisa continues to help brands achieve lasting visibility, cultural relevance, and industry recognition.

Career Highlights:

• Successfully repositioned brands including Soap & Glory, No7, StriVectin, and Fekkai, elevating their press presence and consumer perception.

• Active member of Cosmetic Executive Women (CEW) for over 20 years.