Marcomms’ Most Influential, 2025: Lindsay Sanna

Lindsay Sanna

Spiegelworld

Chief Marketing Officer

Lindsay Sanna is Chief Marketing Officer at Spiegelworld, a genre-defying live entertainment and hospitality group, helping shape the brand into a dynamic destination for immersive shows, dining, and cultural experiences. At Spiegelworld, she oversees all aspects of marketing, digital and social media, events, partnerships, and publications, leading campaigns that amplify the brand’s personality and cultural reach. Lindsay has been instrumental in launching standout concepts including Superfrico, Ski Lodge, No Pants, THE PARTY at Superfrico, and DISCOSHOW with Diner Ross Steakhouse, crafting 360-degree campaigns that combine theatrical experiences, immersive dining, and innovative storytelling. She has guided the creation of themed environments, coordinated celebrity and influencer engagements, and developed unique experiential activations that bring each concept to life. Lindsay also spearheaded the acquisition and transformation of Nipton, CA, establishing it as Spiegelworld’s Circus Town and a recognized creative and cultural hub, overseeing both the restoration of historic structures and the communications strategy to position the town as a destination for artists, creators, and visitors alike.

Career Highlights:

Recognized for guiding Spiegelworld’s brand evolution across entertainment, hospitality, and cultural experiences.

Spent 16 years at Caesars Entertainment Corporation in nine progressive roles, leading major residencies, brand development, and large-scale hospitality projects including the LINQ Promenade.

Worked as Vice President of Retail & Attractions Marketing at Caesar’s Entertainment Corporation.

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