Erika Garcia-Lavyne

Atlantis Paradise Island

Executive Director of Communications

Erika Garcia-Lavyne is a seasoned communications leader whose two-decade career spans global hospitality, travel, and destination branding. Currently serving as Executive Director of Communications at Atlantis Paradise Island, she oversees enterprise-wide strategy across brand reputation, crisis response, and global media engagement for one of the world’s most renowned resorts. At Atlantis, Erika has redefined how the brand connects with audiences around the world—whether guiding crisis response during Hurricane Dorian with empathy and transparency, positioning Atlantis as the “Entertainment Capital of the Caribbean” through integrated storytelling, or leading the resort’s 25th anniversary celebration as a tribute to its legacy and future vision. Her campaigns emphasize purpose-driven storytelling and cultural resonance, reinforcing Atlantis’s reputation as both a global destination and a valued community partner. 

Career Highlights: 

• Served as a senior communications leader at Hyatt Hotels & Resorts and played a key role in integrating Hyatt’s global brand strategy with local market storytelling. 

• Recognized as a thought leader and mentor in the communications industry, regularly speaking at conferences and contributing insights on media strategy, digital storytelling, and reputation management.