Nicole Dye-Anderson
SVP, Head of Media Relations, Influencer Strategy & Experiential
Wells Fargo
Nicole Dye-Anderson is a seasoned communications leader with over 20 years of experience in public relations, marketing, and corporate communications. Currently, she serves as the Head of Corporate Communications for Wells Fargo’s Card Merchant Services, where she leads strategic communications, reputation management, and aligns messaging with corporate objectives. Nicole’s ability to secure strategic media placements and lead high-profile programs has made her an influential force in the communications landscape. Nicole has transformed her division in the past 12 months alone, with four successful product launches last year, including campaigns like the Autograph Journey, Expedia OneKey Media Experience, and Hawaiian Airlines World Elite Mastercard launch. Throughout her career, Nicole has played a pivotal role in shaping communications strategies for some of the world’s most recognized brands, including Uber, JetBlue, Emirates, and Expedia. Her work is marked by a deep commitment to diversity, equity, and inclusion.
Career Highlights
Co-founded the Black Professionals Forum, and led communications for the Global Race at Work Taskforce
Honored with multiple industry accolades, including the Champion for Cross-Sector Collaboration award from Delaware Public Allies
Featured speaker at industry events such as AdWeek’s Equity Lounge, Brand Innovator’s Summit, and guest appearances on PR Week and Digiday podcasts
