Natasha Weber
VP of Communications
NEXT MANAGEMENT and WHO'S NEXT
Natasha Weber is a dynamic leader with a proven track record across fashion, beauty, tech, music, and lifestyle brands. As the VP of Global Communications at NEXT Management, Natasha brings a wealth of experience in managing high-profile talent, executing impactful influencer campaigns, and fostering strategic partnerships, drawing on her prior in-house roles at Burberry, Coach, and Donna Karan International. At NEXT and its subsidiary, Who’s Next, Natasha is not just a communications maven—she is a trusted leader who plays a pivotal role across multiple facets of the business. From overseeing talent partnerships and press events to managing crises and employee relations, she unifies the company’s global offices, which span New York, LA, Miami, London, Paris, Milan, and Madrid. An expert in talent branding and negotiation, Natasha’s work with Ava Dash is a prime example of her branding acumen. She played a crucial role in curating Ava’s elevated image and securing her first major campaign with Tommy Hilfiger and Tommy Jeans. Natasha’s talent expertise spans a diverse range of individuals, from high-profile models to activists, philanthropists, and influencers. Currently, Natasha is working with Bella Thorne on her upcoming projects and brand image in the fashion, entertainment, and lifestyle sectors, further showcasing her ability to shape and elevate talent across multiple industries.
Career Highlights
Launched NEXT’s first-ever communications department
Led and contributed to WWD’s coverage on the launch of Who’s Next by Next Management, overseeing the development of the communications department for the new company
Led and contributed to CR Fashion Book’s digital cover story on Who’s Next by Next Management, featuring Ava Dash, Ming Lee Simmons, and Emira D’Spain
