Marcomms’ Most Influential, 2024: Leslie Bishop

Leslie-Bishop-5WPR

Leslie Bishop

Managing Partner & Executive Vice President, Global Strategy

5WPR

Leslie Bishop leads 5WPR’s lifestyle division with a visionary approach to brand storytelling. With two decades of experience in strategic communications, she has a proven ability to transform brands into cultural icons, including KITH, Dr. Martens, Target, and Sparkling Ice. Leading a dynamic team, Leslie spearheads campaigns across lifestyle, travel, entertainment, and fashion, driving innovation in digital communications, influencer marketing, and consumer engagement. As EVP, she has been instrumental in shaping 5WPR's global strategies, particularly in digital communications, including TikTok for influencer marketing. Recently, she has led high-impact campaigns, such as the G-SHOCK x Super Mario 40th anniversary collaboration, Foxwoods Resort Casino's 30th-anniversary expansion, and The Lumistella Company’s holiday PR campaign, solidifying The Elf on the Shelf as a premier Christmas brand.

Career Highlights




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