Adam Nelson
Founder & CEO
WORKHOUSE
Adam Nelson is a seasoned communications leader with over 30 years of experience in PR, marketing, and the creative industries. As the founder and CEO of Workhouse, he has led the agency to success for more than two decades, establishing a reputation for bold and creative campaigns across entertainment, fashion, luxury, and lifestyle sectors. He has also played a pivotal role in Workhouse’s expansion into technology and sustainability, notably through his work with PolyOne, a global arts and entertainment NFT platform. Adam’s leadership is defined by a hands-on approach, strategic thinking, and a strong creative vision. Under his direction, Workhouse has grown into a full-service communications agency, known for delivering high-quality work in public relations, social media, brand promotion, and creative consulting. As a thought leader, he has contributed to the broader PR and marketing community, particularly in integrating new technologies into the industry. His career began with key roles at top PR agencies and organizations, including Jason Weinberg & Associates, the Asbury Park Boardwalk, Irving Plaza, and the Peggy Siegal Company.
Career Highlights
Interviewed on the Brand Groupies Podcast, and recognized in Everything PR News as “The Hype Man”
Named Communications Director at Madison Marquette
Authored the 2019 white paper, Public Relations Riot: The Anxiety of Automation and the Relic of PR, becoming a recognized voice on the impact of AI on the industry
