Marcomms’ Most Influential, 2023: Lauren Levin

Lauren Levin

Chief Marketing Officer

Lightstone

Lauren Levin is the Chief Marketing Officer at Lightstone, where she oversees marketing and public relations initiatives across their portfolio of seven Moxy Hotels. She has effectively evolved the Moxy brand starting with the launch of its flagship hotel, Moxy Times Square, followed by multiple NYC properties, a South Beach location and the dual branded Moxy and AC Hotel in Downtown Los Angeles. Her approach to branding Lightstone’s Moxy hotels as affordable yet experiential entertainment hubs, include a calendar of programming like Drag Bingo, Fresh Towels Comedy Show, Goodtime Mixology Classes, weekly local popups and free #SWEATatMoxy fitness sessions. Lauren and her team also helped make the properties major successes in each of their cities through like-minded partnerships, including opening Blind Barber and JonBoy Tattoo at Moxy Times Square, Starbright Floral Design at Moxy Chelsea and bringing iconic shops Babeland and Economy Candy to Moxy Lower East Side. Most recently, Lauren worked with Marriott to launch the first hotel 3D Billboard campaign with Moxy / AC DTLA’s exterior 3D billboard, the largest outside of Times Square. As a member of the LGTBQ+ community herself, it is Lauren’s mission to ensure all of the Moxy hotels are welcoming and inclusive; this year, she cultivated a partnership with the Stonewall Inn Gives Back Initiative (SIGBI) which allowed Moxy Chelsea to become the first-ever hotel designated with an official Safe Space certification by the local nonprofit organization. 

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