For the role of Senior Director, Marketing Communications & PR, Blended Strategy Group is seeking a hardworking candidate with ample Marketing Communications experience to serve as a strong and strategic client lead. This role will report directly into the division’s Senior Vice President. Candidate is a proactive self-starter who has the ability to expertly lead account work and clients while managing and mentoring multiple team members across different levels. Candidate will have rich experience developing and executing dynamic and thoughtful Marketing Communications plans that reflect brand objectives and can break through in culture. This candidate will have deep media, pro and influencer relationships across the beauty, lifestyle and food & beverage categories. An ideal candidate will have experience working with top brand founders and A-list talent.
Location: Seeking New York-based candidate (remote position); open to LA candidates
Responsibilities:
- Provide support for Marketing Communications department SVP with proactive status updates.
- Develop and execute strategic Marketing Communications plans (quarterly and annually) across multiple clients; Ideal candidate thinks from a 360 marketing perspective vs. through a traditional PR lens.
- Manage six figures plus budgets across multiple clients.
- Have impeccable long-standing relationships with top tier media, tastemakers, glam pros, industry leaders and creators.
- Ideal candidate has strong relationships with beauty & lifestyle media across all verticals (national, regional, broadcast, business, trade, podcasts etc.); Food & beverage relationships are a bonus.
- Work cross-functionally with internal influencer marketing, paid media/affiliate and social media teams to execute 360 marketing programs. Ideal candidate also has experience executing paid influencer programs. Serve as client lead across multiple brands + manage client expectations.
- Manage internal teams and oversee day-to-day account activities (development of pitch calendars, mailing/event logistics, brainstorms, asset management, client reporting etc.)
- Ideal candidate has worked with both privately held and publicly traded brands and understands the nuance of working with multiple agencies / global teams.
- Secure & manage high-profile brand and founder feature stories.
- Identify and share strategic, high-profile client brand partnership opportunities.
