Location:
London, UK
Field:
PR/Communications
Experience:
3-4 year(s)
Basis:
Full-time
DESCRIPTION:

Small Luxury Hotels launched in 1990 and is a desirable community of independently-minded travelers and independently-spirited hotels. We’ve personally visited, verified and vetted every single one of our 570 hotels in more than 90 countries – each one is anti-chain and anti-same. With just 50 rooms on average, SLH properties are able to offer secluded, discrete options with the highest standards of luxury and guest well-being. From rustic fishermen's huts and woodland treehouses to rainforest retreats, alpine chalets and desert-style 'dude' ranches, no two stays are the same in our characterful collection of intimate spaces in unusual places. SLH Head Office is based in London, with regional offices in New York and Singapore. SLH enjoys a great reputation in luxury hospitality and is looking for an excellent candidate to drive awareness and elevate the brand among a core audience.

  • Maximise brand awareness in target media within EMEA region
  • Ensure brand consistency in all PR and marketing activity
  • Provide input into strategic direction of global PR activity
  • Attend and coordinate media activities at international trade shows and SLH events
  • Compile presentations & speaking points for senior-level SLH spokespersons
  • Manage and maintain exhaustive EMEA media database tailored to SLH
  • Manage activity with international PR agencies with support from VP Global PR & Communications
  • Support in planning and executing world class media events: standalone, at international trade shows and SLH sales events
  • Draft compelling copy and upkeep of PR related documents (press releases, press kits, press pitches, round ups)
  • Foster excellent relationships with extensive EMEA media contacts (B2B and B2C)
  • Develop and maintain beneficial relationships with travel industry partners such as airlines and tourist boards to negotiate complimentary and media rate support
  • Coordinate individual media visits across the SLH hotel portfolio
  • Organise and attend group media visits to international destinations
  • Identify trends and topical news for use proactively and creatively to benefit the SLH brand
  • Track, analyse and maintain global press coverage & PR reports for distribution internally and to the hotels
  • Respond to the global day-to-day press enquiries via pr@slh.com and general email and telephone requests including those seeking information and pictures
  • Oversee content@slh.com inbox for hotel story angles
  • Coordinate targeted native content, competitions / reader offers within media titles
  • Research and draft relevant and engaging email communications to hotel members
REQUIREMENTS:
  • University Graduate
  • 3-4 years of relevant experience within PR division
  • Interest in luxury, hotels and travel an advantage
  • Creative flair with excellent written and / verbal skills
  • Team player who can also work autonomously
  • Confident networker with excellent interpersonal skills
  • Experience in using Microsoft Word, Outlook, Powerpoint and Excel

Reports to: Pegi Amarteifio, VP of PR & Communications, Worldwide

Salary and Benefits

  • Competitive salary
  • 25 days holiday and all public holidays
  • Normal business hours, flexible working, workforce pension plan, staff rate offered for member hotels

Closing date: September 13, 2024

Contact Small Luxury Hotels (SLH)

×

Contact The PR Net

×