Inspired to bring brands to life, ZOÏ Agency (‘life’ in Greek) was founded by Maria Varvarikos in 2000 and has left an indelible mark on the fashion, lifestyle, beauty and travel brands that have since partnered with the agency. With offices in Montreal and Toronto, our boutique bureaus offer each client full public relations services across North America, and in major cities worldwide.
With a mission to foster client relations that nurture new ideas, innovation, and growth, ZOÏ Agency maintains a highly-curated roster of brands, working with designers and tastemakers that inspire and motivate the team to push boundaries and achieve further excellence. Comprised of young, seasoned professionals who are passionate about their work, ZOÏ Agency’s team assumes the role of brand ambassador rather than PR representative, forming an unofficial extension of the brand’s office and one that truly understands and communicates the unique identities of its clients. It’s this personalized approach that has allowed ZOÏ Agency to form long-term relationships with its clients and its strong network of media contacts, generating measurable results for every client while implementing tactics, event concepts and strategies that disrupt traditional PR and instead leave a unique impact of their own.
ZOÏ Agency is currently seeking an experienced, creative, and highly-motivated Communications Manager for its Toronto office.
Responsibilities:
Provide exceptional service to clients, acting as primary point person and offering frequent and ongoing strategic counsel and status updates
Oversee strategy and day-to-day execution for several agency accounts, ensuring positive results and client satisfaction
Oversee and guide a small team of Communications Executives and Coordinators
Maintain strong media, influencer, and industry relationships
Oversee and support media pitching efforts across print, digital, and broadcast
Develop and execute successful influencer campaigns, including giftings and paid partnerships
Craft strong PR messaging and press materials as well as unique story angles
Organize successful press events, store openings, collection launches and press trips
Oversee showroom and sample trafficking for assigned accounts
Anticipate client needs or potential challenges and present opportunities or solutions
Oversee the creation and delivery of informative and well-organized reports
Keep colleagues and supervisor up-to-date (this position reports into the Vice President)
As a senior member of the team, actively participate and contribute to positive company culture and work environment
4-6 years of Public Relations experience (agency experience preferred)
Strong media and influencer relationships in fashion, lifestyle, design, hospitality and beauty
Proven track record of generating media and influencer coverage
Strong verbal and written communication skills
Excellent time management and organization skills
Ability to successfully lead client relationships
Ability to work well and remain calm under pressure
Ability to manage and mentor junior team members
Passionate and knowledgeable about culture, art, fashion, and design
Experience with tools such as Cision, Meltwater, DMR, and Lefty
Based in Toronto and able to work from our downtown office a minimum of 3 days/week
ZOÏ Agency is committed to an inclusive work environment, and we encourage candidates of every race, gender, age, religion, and identity to apply. ZOÏ Agency offers a hybrid work model, competitive salary, health and dental insurance, and a generous Paid Time Off policy that currently includes annual Summer Fridays and your birthday off.
