Support daily activities on client accounts
Support day-to-day communication with clients
Draft strategic media pitches, press releases, media alerts, social media copy, biographies, newsletters, etc.
Create, update and expand targeted media lists
Secure consistent and quality media placements with active pitching
Support influencer and media visits, including media outreach, travel coordination, briefing documents, monitoring etc.
Develop and maintain solid media relationships with journalists, bloggers and social media influencers, especially in the travel and lifestyle realms
Prepare and present meeting agendas and notes
Spearhead administrative work including reporting, press kit maintenance, briefing books, etc.
Perform in-depth research and analysis of clients (audits) and vet media and influencer visits
Research and keep track of relevant industry events, lists, awards, etc. Assist with strategic and creative integrated PR initiatives
Stay up to speed on current industry news, trends and technology
When needed, assist with organizing and attending events
BA or BS in related field Minimum two-year related public relations experience, ideally in travel/hospitality and/or real estate
Agency experience preferred, but not necessary
Pitching experience is a plus.
Strong verbal and written communication skills
Proficient in AP style Proficiency using Muck Rack, Tagger, Lexis Nexis, news wires, MS applications
