Factory PR is a preeminent communications agency with offices in New York and Los Angeles We sit at the unique intersection of style and innovation, deeply rooted in both current culture and our twenty-year legacy.
We work with companies to create moments that will spark the brand transformation to cult status. Our strategies combine traditional and digital activities, including public relations, brand development, social media, content creation, and influencer and celebrity integration.
Factory is entering an exciting new chapter filled with growth and creativity. Our team continues to impress with their ability to work nimbly across various industries and achieve award-winning media relations for our clients.
From an industry perspective, we’re the agency behind media-fueled launches and creative storytelling for a dynamic portfolio of clients, including IKEA, Superplastic, Tally Health, Metaphysic and Repreve. And we’ve got a pipeline full of incredible opportunities. That’s where you come in.
Factory PR seeks a Senior Account Executive to join its Tech + Innovation Division. The candidate should be an avid consumer of tech and business media, and have a deep affinity and understanding of emerging markets and the tech landscape. The ideal candidate will have experience working with Founders and have a thorough understanding of thought leadership tactics, venture-backed brands, and a spectacular ability to create momentum for a brand well beyond launch. Knowledge of/interest in crypto and/or Future of Health a plus.
The position calls for an expert press strategist and relationship builder and reports to the VP of Tech and Innovation in NYC. The candidate will supervise, develop, and mentor a dynamic team.
Responsibilities:
- Work within a team of excellent publicists and strategists, and act as a strong mentor and guide to the junior members
- Serve as the client interface for a roster tech & innovation clients
- Contribute to the development and execution of innovative communications strategies for national and international brands
- Maintain and develop relationships with technology and business editors
- Facilitate press tours and interviews with Founders and clients
- Produce high-impact press materials
- Secure high-level features and placements
- Oversee and contribute to the timely distribution of briefing documents, and facilitate client media trainings where required
- Build out thought leadership content and programs for executives, developing pertinent talk tracks and topics
- Execute press activations and events for clients with the support of Factory’s in-house production team
- 3+ years of experience working with technology companies ranging from startups to mid-level businesses
- Strong knowledge and experience in the tech and business sector, with proven experience managing funding announcements
Expert knowledge of the media landscape across tech and business
- Proven track record of securing top-tier coverage in print and online media, podcasts and broadcast
- Excellent time management, organizational skills and attention to detail
- Superior ability to work swiftly and independently, and alongside a dynamic team
- Strong and effective writing, communication and presentation skills
- Superior ability to articulate ideas to clients, agency principals and colleagues
- Proficient in Powerpoint, Photoshop, Excel, Word, and social media networks
- Thrive in a fast-paced, deadline-oriented environment and actively contribute to Factory’s creative and fun culture
Apply HERE