We are looking for a Social Media and Influencer Manager in our Beauty + Wellbeing Division.PuRe is looking to hire a Social Media and Influencer Manager with in-depth knowledge of the social media landscape, to work across our amazing portfolio of beauty and wellbeing clients.
You will manage our client’s social media presence by developing digital strategies, producing on-brand and on-trend content, analyzing results and facilitating campaigns to increase brand awareness and engagement across social media platforms. Working closely with our Influencer Marketing Director to help execute influencer and social media strategy.
Key Responsibilities will include:
Social Media
- Management of social media accounts for our clients including strategy development, posting and community management
- Supporting the creation and delivery of PR plans from a social aspect, ensuring all key brand moments, seasonal campaigns and regular product stories are considered
- Developing a cross-platform social strategy and identify opportunities (TikTok, Instagram, Facebook and Twitter e.g) so our brands are evolving with the industry at all times
- Launching and creating engaging, on-trend, innovative content across social platforms to increase engagement and brand awareness
- Monitoring and reporting social media performance
- Monitoring and clipping social media coverage
Influencer Marketing
- Building relationships with new and established influencers and press contacts across the beauty, lifestyle and fashion sectors
- Creating strategic seeding campaigns to relevant influencers to create UGC
- Asssisting with the execution of paid content creation by creating influencer creative briefs and managing contracts/budgets
- Constantly being on the lookout for new KOL’s to work with
Our newest Purette will:
- Professionally represent the agency at all times
- Be a positive role model for junior staff
- Be a cheerleader for all our clients
- Have a positive mindset
- Have extensive knowledge of the beauty and wellbeing space
- Have strong and longstanding media and influencer contacts.
- Planning and creating social media content and delivery using tools like Hootsuite, Planoly to manage multiple social media channels
- Creating engaging multimedia content and/or outsourcing this effectively
- Writing engaging copy to complement posts and stories
- Scheduling and planning posts using content calendars to align with brand guidelines, seasonal themes, holidays, events and awareness days
- Developing and managing competitions and campaigns that promote brands
- Forming key relationships with influencers across the social media platforms
- Managing and facilitating social media communities by responding to posts, comments, messages and developing discussions
- Monitoring and reporting social media performance using analytical programs like Google Analytics
- Regularly liaising with clients via telephone, email, conference calls or face-to-face meetings
To apply, please send your CV to pure@purepr.com and include an example of your proudest professional moment to date with the subject "The next PuRette."
