Coded Agency is a public relations and influencer marketing agency, delivering modern and meaningful communications solutions to a national clientele from Los Angeles with remote locations in New York and France. Our dynamic team brings together a breadth and depth of media and marketing experience unrivaled for a nimble boutique firm. We tailor every opportunity and every solution to align with overall strategy and deliver maximum exposure and reach.
We are looking for an Account Executive who would focus on our Influencer + Showroom programs (2+ years), to join our tight-knit team and provide strategic communications planning and guidance to expand our diverse roster of clients that range from established brands to innovative start-ups in the fields of entertainment, fashion, beauty and lifestyle.
Account Executive Responsibilities:
Build and maintain target lists using Fashion Monitor, IMDB, Instagram, TikTok and Celebrity Intelligence
Contribute ideas to influencer and press campaigns for outreach, gifting, events, etc.
Draft, edit and issue materials such as pitches and influencer offers in a timely manner
Secure usage guideline documents from clients for paid activations / suggestions for non-paid
Ensure that materials are delivered to targeted influencers before content is created and posted
Stay ahead of advancements and changes in influencer sphere and advise agency team of notable insights
Actively pitch and secure earned coverage with influencers, talent and media, when applicable
Conduct research for the development of strategies or new business proposals as needed
Plan, execute and analyze influencer campaigns (creative mailers, paid engagements, events) for clients, estimating ROI and conversion impact of deliverables versus budget (impressions, engagement rate)
Track client deliverables, brainstorm programming and help keep accounts on track, flagging when assistance is needed
Bachelor's degree or equivalent experience
3+ years' of relevant experience
Organized and able to multi-task
Strong verbal and written communication skills
Be present in office/showroom for on-site support based on schedule set by MGMT
