PURPLE, an industry leader in luxury PR representing top names in Fashion, Lifestyle, and Beauty, is looking to add an Account Executive to join our dynamic VIP team.
The ideal candidate will be expected to have an existing base of fashion stylist and publicist contacts and be able to support the VIP fashion team’s efforts to secure maximum red carpet & street style coverage across all relevant media channels. Must be comfortable engaging with media and clients, organized, driven and creative. Strong written communication skills and an established understanding of public relations are essential.
Responsibilities:
-Co-ordinate logistics for VIP dressing
- Hold showroom appointments with stylists and VIPs
- Establish and maintain relationships with stylists, publicists, and influencers
- Managing VIP transport and accommodation where relevant
- Assisting in stylist outreach for potential celebrity/VIP opportunities for the upcoming red carpet, press day, and street style placements
- Reporting send-outs, coverage achieved, and forthcoming coverage and collating coverage + data for monthly reports
* 2-3 years of relevant VIP influencer experience
* Knowledge of key stylists, publicists, managers, and influencer contacts for upcoming outreach
* Experience using Launch metrics, amble loaning and gifting, messenger services, tracking press coverage
* General knowledge of all media including strong understanding of digital landscape and social media platforms
