As Publicist, your primary role is to serve as a pitching machine, constantly sharing creative ideas with media and managing the flow of requests generated.
- THE ROLE -
Positively impact Golden Word and its clients in a significant way
Build relationships with and pitch national, regional and local media with the goal of securing regular press coverage for clients
Brainstorm and research new ways to powerfully spread the word on behalf of clients
Fulfill press requests: interviews, images, information, product
Draft press documents
Conduct influencer relations, from target list generation and initiating contact to relationship building and partnership execution
Attend and support client meetings and media tours
Build relationships with and execute activations with partners and influencers
Manage guest communication and experience execution at events
- THE IDEAL CANDIDATE –
3-4 years post-grad experience in PR, pitching and placing consumer stories with national media
Can capably pitch local/regional media and has national media and influencer contacts in some of our practice areas: food + beverage, fashion, design, and hospitality
Optimistic, solutions-oriented, resourceful, hustles with a smile
Interested in our client mix and feels responsible in performing well for them
Able to kindle relationships with new people & develop contact base to support clients
On top of new developments in media and social media, including new outlets and trends
Efficient and entertaining writer – understanding the different between writing for PR and social media
Strikes perfect balance of independent team player
Can roll with the fast-paced, rapidly evolving development of a young business
Has a history of learning quickly, going where the job leads
Founded in 2016, Golden Word is the boutique public relations and communications consulting firm based in Richmond, VA. We represent lifestyle and luxury brands in the food + beverage, fashion, design, and hospitality spaces.
TO APPLY / https://www.goldenword.co/careers