Founded in July 2015, Blended Strategy Group (BSG) is a female-founded Los Angeles based creative marketing & communications agency, with a focus on entertainment, PR and social media. Our goal is to help brands and personalities be more engaging, inclusive, colorful and inspiring. BSG services include entertainment & influencer marketing, public relations, social media strategy and creative content production.
With the co-founders’ (Allison Statter and Sherry Jhawar) deep roots as a top entertainment talent manager and global head of marketing, respectively, BSG has the domain expertise around partnership negotiation, engagement and activation. BSG builds brands at any stage - from individual talent and startups to emerging/growth and Fortune 500 brands - through strategic integrations and a 360-degree approach to marketing communications. BSG’s clients consist of consumer products, digital platforms and apps, service providers, and personal celebrity and influencer brands.
Brand clients include: Ocean Spray, Bliss, OLLY, NuFACE, ALASTIN Skincare, Clio Snacks, MAM Baby, Calirosa tequila, VANS and more.
Talent clients include: Chelsea Handler, Gwen Stefani, Jen Atkin, Mary Phillips and more.
The team at BSG is a highly collaborative group, bringing together best-in-class expertise across brand marketing, talent management and PR. The culture is one where everyone learns from and leans on one another. We wholeheartedly subscribe to the philosophies of the “ship rises together” and “collaboration over competition”. BSG is a work hard, play hard environment where everyone has a true passion for pop culture and desire to create game changing marketing programs for our clients.
For the role of Manager, Brand & Celebrity/Influencer Marketing Partnerships, BSG is seeking a unique and driven candidate with a marketing background and strong network, adept at developing authentic, meaningful celebrity and influencer marketing campaigns for brands. The right person will have a minimum of 3+ years of experience building large and small-scale programs for a range of clients. Individual should have a deep passion and strong knowledge of both culture and social media trends across beauty, fashion, lifestyle and tech. Responsibilities will include executing multiple projects simultaneously and supporting BSG’s senior leadership on both strategy and execution of client celebrity and influencer marketing programs. Candidates must be very detail oriented. Previous agency experience preferred and recommended.
Digital/social savvy with specific experience developing and executing celebrity & influencer-led content and/or programs
Ability to be a client-facing lead point person and manage multiple account relationships
Ability to effectively synthesize and communicate program briefs and creative concepts both internally and externally
Excellent written, verbal and interpersonal communication skills with ability to generate client facing content with correct grammar and spelling
Strong presentation skills; ability to present effectively and efficiently both internally and externally
Efficiently manage time to execute all tasks; deadline oriented
Knowledge of the marketplace to advise on upcoming cultural and social trends
Team player who knows when to ask for help and escalate issues to senior leadership
Strong PowerPoint skills that can be used to efficiently build out both large and small client facing presentations in a clear and organized manner
Proactive and detail-oriented with strong organizational and administrative skills
Strong project management skills, managing timelines and schedules to ensure campaigns and projects stay on track
Willingness to execute programs start to finish
Salary will be commensurate with experience.
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