Do you have a passion for travel and hospitality? Would you relish the chance to work with the most glamourous hotels, resorts, and spas around the world?
Hawkins International and/or Maverick Creative (Hawkins' sister agency) are hiring dynamic leaders who crave working with the best brands but also the top media outlets (think Travel & Leisure, Vogue, and The New York Times). Both agencies are growing and need curious creatives to work with media, influencers, and luxury brand partners on national campaigns, and HIPR was just honored by being named to the inaugural "The PR Net 100" as one of top agencies in the PR world!
Senior Account Executives (SAEs) have exceptional communication and interpersonal skills, are highly organized, have a proactive attitude, take initiative, and can manage workloads effectively across a variety of client accounts. With a good understanding of social media marketing, along with solid traditional media relations experience, SAEs are responsible for leading media relations activity on client accounts, reviewing monthly reports, maintenance of client lists, brainstorming creative programming and pitches, as well as the duties listed below.
Travel is required and so is a passion for excellence. Come prepared to demonstrate your role in implementing successful and innovative PR campaigns - traditional and social media - for luxury travel and lifestyle clients. We work with the best of the best in luxury travel.
If you have a passion for developing creative ways to tell your clients’ stories, are excited by the opportunity to work with luxury travel and lifestyle accounts, and want to work along side some of the most creative, kind, savvy, and stylish folks in PR, please contact us for your next career opportunity.please apply now for this immediate opening.
Manage and oversee AE, AAE and ACs, by delegating responsibilities, encouraging development, and providing education
Spearhead PR campaigns and pitching for each client and ensuring annual PR objectives are reached/surpassed
Cultivate relationships with senior level national, regional, and online media, as well as freelancers and influencers
Identify industry trends and build creative and strategic pitches to support them
Provide strategic counsel to clients as an authority to PR-related matters, corresponding as the day-to-day contact (for press visits, requests, queries, etc.) and leading regular PR conference calls
Execute and manage PR initiatives including PR plans and strategy documents, press trips, media events, appointments, as well as edit press releases/pitches, build distribution lists, review PR reports, etc.
Provide Thought Leadership strategy and ideas for clients
Assist with new business RFPs and proposals
Lead inter-office initiatives including peer-to-peer training, various committees including social and philanthropy, and other projects as needed
Be current about news and events surrounding client business (and their competition): read news outlets; know what is happening in their business landscape
Write well structured, persuasive copy; be skilled in writing in a range of styles, including news releases, case studies, status report, articles, and proposals
Continuously look at value added solutions, developing new ideas and solutions
Build and develop strong relationships with day-to-day client contacts
Proactively pitch across a broad range of media, including social media channels and platforms
Develop media relations strategies, goals, media targets and pitch angles that require minimal input from senior team leadership
Persuasively pitch media and secure high-profile coverage for clients
Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met
Anticipate and proactively offer solutions to senior team leadership for executional issues specific to assigned programs
Candidate Experience Should Include:
4+ years of public relations experience, preferably in an agency environment
Working in and/or with large, marketing-oriented companies
Corporate communications, direct-to-consumer, tech, or real estate experience
Familiarity with social media and digital campaigns
Excellent communication/presentation skills; verbal and written
BA or BS in Public Relations, Marketing, Communications, Journalism, or related field
Passion for travel and hospitality
